Now Playing

L.A. Woman

With a knack for uncovering unique fashion and design treasures, Mandana Dayani navigates the City of Angels with a keen sartorial sense.

BLUE NOTE
Mandana Dayani strikes a pose at Eric Buterbaugh Florals in Los Angeles.

(1 of 7)

“L.A. has such great galleries and museums. LACMA and The Broad are always worth a visit.” 5905 Wilshire Blvd., L.A., 323.857.6000

(2 of 7)

“My husband and I love to go to The Beverly Hills Hotel for brunch with our daughter. She has so much fun running around their beautiful gardens, and the huevos rancheros are incredible.” 9641 Sunset Blvd., Beverly Hills, 310.276.2251

(3 of 7)

“I have been buying so many things from Everything But The House! Our entire garage is filled with vintage chairs and pottery. [But in town], there is some really great lighting at Twentieth that I am obsessed with right now.” Cora pendant in brass, $8,000, by Karl Zahn at Twentieth, 7470 Beverly Blvd., L.A., 323.904.1200

(4 of 7)

The Apartment by The Line on Melrose Place is the perfect place for gifts. Everything is curated by the brilliant stylist Vanessa Traina Snow, and the whole boutique is shoppable—from the coffee table books to the furniture.” 8463 Melrose Place, 2nd Floor, L.A., 323.746.5056

(5 of 7)

Heath Ceramics is my heaven. I just want everything in there. Galerie Half, JF Chen, Jenni Kayne, Lost & Found and Garde are always amazing to visit too.” 7525 Beverly Blvd., L.A., 323.965.0800

(6 of 7)

“My favorite meal will always be at Madeo, and I always order the same thing: bresaola, the carciofi salad, truffle pasta, penne Madeo and the Milanese veal chop. I pretty much force anyone with me to share them all!” 8897 Beverly Blvd., L.A., 310.859.4903

(7 of 7)

Mandana Dayani has worn many hats. The Iranian-born, Israel- and L.A-based lawyer first came into the public eye on reality show The Rachel Zoe Project, where she served as vice president of the celebrity stylist and designer’s fashion empire. Part of those responsibilities included major involvement in developing Zoe’s web presence. “We worked with a lot of different tech companies too, and helped build and strategize,” she says. Now, in her latest role as chief brand officer at Cincinnati-based Everything But The House, Dayani is applying that knowledge to expand awareness for the auction-based online estate sale site. “What I fell in love with, other then the service component and how smart the business was, is this idea of organic curation,” says Dayani on EBTH’s business model: Basically handling all aspects of selling an estate, from sorting through items to photographing, cataloging, uploading images to the website, processing payment and delivery. “This ability to sit in my bed and shop estate sales that I love all across the country—it’s just crazy,” she says. “That voyeurism of seeing the exterior of a beautiful house and being able to go in and select the furniture and collectibles is really fascinating to me.” After relaunching the 8-year-old site this past March and a robust brand refresh—one of the first things Dayani worked on—EBTH plans to roll out an app later this year and will continue to launch in key markets monthly. As for what Dayani covets for her own home, the list runs the gamut: midcentury, ’70s regency, organic elements and Danish are all frequently entered search terms on the site. “We had a ‘Mick Jagger’ Warhol that I was obsessed with. I was so bummed that I didn’t win,” she adds. Here, the stylish Bel Air-resident shares her favorite local offline haunts.