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Joyce Azria


Women of Style

By The Editors

Photography by Stephen Busken and Jessica Sample


Here’s a look at five L.A. ladies who are defining fashion on their own terms.

A timeless wardrobe with modesty in mind characterizes Avec Les Filles founder Joyce Azria’s look.

My fashion philosophy is: Fashion is an art form and an expression of who you are. Always be connected to the inner self and you will be beautiful.

When meeting clients all day, my favorite style is… a light color palette of blush and tones of white. It keeps me feeling fresh and spirited for long days.

My ultimate fashion splurge is… Chanel—it gets me every time.

My favorite designers are… Isabel Marant and Stella McCartney.

Ultimate trendsetter of today… I love a girl like Jeanne Damas. She has that effortless Jane Birkin vibe.

The one trend I can’t live without… Mumu dressing. They keep me chic and ready to eat leftover chicken nuggets­—I have five kids—without feeling like I’m going to bust out of my outfit!

Bags: big or small? HUGE.

Stilettos or blocks? That’s like asking doughnuts or chocolate—it just depends on when.