DAVID AUGUST HEIL
He’s designed suits for celebs like Chris Hemsworth and Will Smith, and sports stars like Kobe Bryant (he wore a David August tux at the Oscars) and Canelo Álvarez. Now he’s expanding with a cut-to-order program.
He’ll soon debut a menswear collab with fighter Conor McGregor.
“From as early as I can recall, I’ve always been passionate about clothes. As a kid, I remember noticing the fit of my clothes and realizing when something just wasn’t right. Then, as a teenager, I put a lot of attention into the outfits I was wearing to school. I even remember teaching my mother exactly how I wanted my shirts pressed. And growing up, I always worked in one of the family’s construction, development, hotel or restaurant businesses. When I graduated college, my father asked me which division I wanted to work in. I told him I wanted to open a clothing store. He told me: ‘That’s the dumbest idea; go talk to Gary, my tailor!’ I came out of that meeting working for Gary. A few years later, I took the leap at owning my own business with a couple of colleagues, and we created David Rickey & Co. I knew I wanted to focus solely on producing custom clothing, and in 2003, David August was born. Now we’re growing the business beyond bespoke suiting with our new cut-to-order spring capsule collection of limited-edition printed trousers. We’ll be expanding the categories for that program throughout the year, and we’re partnering with our client Conor McGregor on an upcoming diffusion brand.” [And keep an eye on Álvarez’s media coverage leading up to his May 5 fight against Gennady Golovkin. He’ll likely be wearing a David August custom suit.]
Photo by Robert Benson