Now Playing

Insta-Silicon Valley

When Twitter threatened to pack up its toys and move to Brisbane, San Francisco supes quickly floated the idea of a huge tax break to keep the company here—and all hell broke loose. But Twitter got its way, taking new digs in the mid-Market area, and now everyone from Burning Man organizers to each new wannabe startup is eyeing the depressed neighborhood, to be near tech’s cool kids—and get in on the tax break.